Shanghai, 12 August 2024. Texcare Asia & China Laundry Expo (TXCA&CLE) has become “a benchmark for the industry” according to visitor feedback this year, setting the tone for what was once again a highly celebrated edition of one of Asia’s leading textile care events. From 2 – 4 August 2024, 292 exhibitors showcased the latest in digitalised, automated, intelligent and sustainable textile care technology, to 28,682 visiting buyers from 82 countries and regions.

Mr Richard Li, Managing Director of Messe Frankfurt Shanghai Co Ltd, said: “This event not only serves as a platform for cooperation and the exchange of knowledge, but also as an important opportunity to promote industry innovation and development. That’s why we were delighted to witness so many industry professionals coming together in Shanghai. The continued success of this event underscores the importance of our efforts, and as such we remain steadfast in our commitment to supporting the industry.”

Meanwhile, Ms Xiuping Han, Managing Director of Unifair Exhibition Service Co Ltd, remarked: “TXCA&CLE plays a crucial role in shaping the future development of the industry, and this year was no different in that regard. With advances in digitalisation, automation, artificial intelligence, RFID, and sustainable technology, the laundry industry is emerging as a dynamic and innovative market, poised to meet evolving consumer demands and drive global growth. As Asia’s premier one-stop sourcing platform for washing technology and equipment, the show is the perfect place to see these cutting-edge innovations in action, network with industry leaders, and discover new opportunities for business expansion.”

New and returning brands showcased the latest textile care innovations
The 2024 edition saw 292 exhibitors from 15 countries and regions, including Belgium, Canada, Germany, Hong Kong, Italy, Japan, Mainland China, Portugal, Spain, Switzerland, Taiwan, the Netherlands, the UK, the US, and Türkiye.

Returning brands included Bowe, Chuandao, Oasis, Sea-Lion, Weishi, Sankosha, Haier, Girbau, Hoop, Unisec, Eliza and many more. At the same time, the show welcomed more than 50 new brands attending TXCA&CLE for the first time. Some notable highlights included: SEKO, Keling, Liying, Kiosoft, Ruiying, Changjian, Zhonglan, AiQi, Huayuan, AMIC, Haishihua, Xingcheng, Wanzl, and Kuaijie, among others.

TXCA&CLE24 fringe programme explored cutting-edge technology trends
This year’s TXCA&CLE featured concurrent events addressing the changes brought about by advances in AI, digitisation, and globalisation. Industry experts gathered to discuss technologies, share ideas, and present case studies, aiming to enhance communication and cooperation to promote progress in the laundry industry.

Highlights included “The 3rd China Laundry Industry Internet and Digital Innovation Conference”, “The Launch Ceremony and Exchange of the Shoes & Clothes Washing Festival 2024”, “The Hospital Logistics Control & Security Intelligent Management Forum”, “2024 Digital and Intelligent Development of Laundry Equipment Industry Seminar” and “New Product Launch / Technical Exchange Meeting of Leading Companies”.
 

Exhibitor feedback
TXCA&CLE24 received widespread acclaim from exhibitors throughout the fairground, highlighting the opportunities it provided for networking, as well as the quality of professional buyers visiting the show. Broad approval has underscored TXCA&CLE’s role as a pivotal platform in the laundry and textile care industry, fostering an increase in business opportunities as well as the advancement of the industry.

“I believe that the major advantage of participating in this exhibition is the effective platform it offers for communication with laundry industry professionals from around the world. Every year at TXCA&CLE, we meet many like-minded customers, and at this edition, our booth has attracted the attention of customers from all over Asia, so we are very satisfied with the result of our participation.”
Mr Lv Liyi, Chairman of Shanghai Weishi Machinery Co Ltd

“We attend TXCA&CLE each year, aiming for in-depth exchanges with our peers and to connect with domestic and international customers. This year, we showcased innovative products including our advanced washing machine technology, cleaning and disinfection solutions for hospital mattresses as well as steam-free laundry solutions. Throughout the three-day exhibition, we have discussed the industry’s needs with many industry professionals and have gained substantial insights.”
Mr Chen Hong, Chairman of Jiangsu Sea-Lion Machinery Co Ltd

“As a leading platform in Asia, TXCA&CLE plays a crucial role in moving the industry forward and helping laundry professionals adapt to emerging trends. The flow of visitors has been very high at this year’s show and it was exceptionally busy at our booth, with many people interested in our technology and operations. I look forward to participating again at next year’s edition.”
Mr Keisuke Uchikoshi, Executive Vice President, Sankosha Manufacturing Co Ltd

“The main purpose of our participation is to introduce advanced energy-saving and environmentally friendly concepts and high-quality, intelligent cleaning products to our clients in China. The quality of customers attending this year’s exhibition is very high, predominantly from industry-leading companies, who have shown significant interest in our products. We’re in discussions with several of them who are eager to explore business opportunities with us.”
Mr Yong Lei, Sales Director, Shanghai Hanhong Precision Machinery Co Ltd

Visitor feedback
30 associations from all over the world organised delegations this year, in addition to more than 2065 overseas visitors from 78 countries attending the show overall. Among them, Malaysia, South Korea, Thailand, India, Singapore, Indonesia and Japan were ranked in the top countries where overseas visitors came from. The positive feedback given by visitors emphasised the quality and variety of the exhibits, as well as the ample opportunities for learning.

“TXCA&CLE is the hub for the textile care industry in the region, supporting the Asian and Chinese markets in meeting evolving market needs. Its role in the development of the industry is critical, with more exhibitors showcasing ground-breaking technology and innovations at each edition. Walking through the show floors this year, I immediately noticed its vibrancy, and so I am confident TXCA&CLE will continue to grow, guiding the industry into the future.”

Mr Elgar Straub, Managing Director, VDMA Textile Care, Fabric and Leather Technologies

“This year we organised around 20 members to attend the exhibition to learn about the latest industry trends and technologies. I think this year’s fair is very well organised, with a strong lineup of exhibitors covering almost every business area. TXCA&CLE provides us with an important platform, providing our members with the opportunity to engage in business opportunities and gain new knowledge.”
Mr Shiwei Lian, Chairman, Hong Kong Laundry Services Association

“Our association attends TXCA&CLE annually, with around twenty members present this year. Given the urgent need for upgrades in Malaysia’s laundry industry, the fair’s innovative products and market insights are vital for us. Every year, we discover new equipment and technological advancements, which we aim to bring back to Malaysia to boost productivity and efficiency. We always strongly encourage our members to attend the show to better understand the current state of the industry.”
Mr Kenny Chiew Chi Kin, Vice President, Malaysia Laundry Association

“We participate in this exhibition year-on-year because it has become a benchmark for the industry in China, greatly influencing market trends. I’ve come to learn about the latest technologies, especially for intelligent washing systems. The exhibition brings together the leading players from across the region, facilitating the exchange of knowledge. For a company to develop and progress, it must participate in such exhibitions.”
Mr Hongzhi Lin, General Secretary, Fujian Province Washing and Dyeing Association

TXCA & CLE is an annual event organised by the Laundry Committee of China General Chamber of Commerce and the China Light Industry Machinery Association, as well as Messe Frankfurt (Shanghai) Co Ltd and Unifair Exhibition Service Co Ltd. The next edition will take place from 14 – 16 August 2025 at the Shanghai New International Expo Centre. For more details about the show, please email txcacle@china.messefrankfurt.com or txcacle@unifair.com.